ESG Investors are Different. The Industry Needs to Approach Them Differently | Dr. Vinay Nair

Personality tests and self-analysis have stood the test of time. From today’s Myers-Briggs indicators all the way back to the early Greeks, who explored approaches to psychometric measurements based on how our bodily fluids, or “humors,” affected personal traits, personality has long been known as a powerful force in determining our behavior.

However, one area where this work has seen little progress is in investing.

The growth of ESG investing has further exposed the shortcomings of this approach.

J.P. Morgan Asset Management agrees to acquire 55ip – a pioneer in delivering tax-smart investment strategies through model portfolios

J.P. Morgan Asset Management today announced that it has entered into a definitive agreement to acquire 55ip, a financial technology company with proprietary capabilities empowering financial advisors to deliver tax-smart investment strategies at scale. The company will continue to operate as a separate entity, under its own brand, with the full support of J.P. Morgan and remains committed to serving its existing clients and enterprise partners. The terms of the deal were not disclosed.

Magnifi Featured On CNBC Squawk Box

How search engine Magnifi is helping investors shop for investments
Vinay Nair, Magnifi founder, and former Wharton professor, joins ‘Squawk Box’ to discuss how search engine Magnifi helps investors search for investment vehicles and some of the search trends he’s seen.