How the Right Risk Profiling Can Help You Close Clients (No, Really!)

Totum Prospects

As discussed in our article Traditional Risk Tolerance Questionnaires Lead to Inaccurate Risk Appetite, risk tolerance questionnaires help mitigate biases and emotional subjectivity in investing decisions. But risk profiling through TIFIN Wealth’s Risk Alignment tool takes it a step further. Unlike other questionnaires that only provide one aspect of risk at a time, our platform […]

Why Traditional Risk Tolerance Questionnaires Lead to Inaccurate Risk Appetite

Totum Risk Preference

As an advisor, you have probably been relying on financial risk tolerance questionnaires to assess a client’s risk preference. Then, depending on the client’s answers, you gear the portfolio to a more or less aggressive approach. The problem with this method is that the questions weigh heavily on how a client generally feels about investing […]

How Positive Psychology Is Moving From The Fitness Industry To Financial Services

Positive Psychology Moves from Fitness Industry to Financial Services

What can the financial services industry learn about loyalty and engagement from the world of fitness? More than you might expect. The fitness industry, specifically brands like Peloton and Noom, have embraced the principles of positive psychology to change the way people approach working out and weight loss. Instead of considering fitness a means to […]