The future of distribution intelligence

TIFIN AMP™ powers the future, delivering real-time, AI-driven insights that drive action and results.

The cost of distribution is high. Firms are turning to AI to make their teams more efficient and effective.

The State of Distribution in 2025

Distribution teams have more data than ever before but no scalable platform to transform it into insights.

Distribution and enablement leadership struggle to scope, deploy, and measure their initiatives.

Sales teams have low trust and low adoption of intelligence they receive from partners.

Wholesalers can't glean intelligence from fragmented CRM and spreadsheets.

TIFIN AMP™ is an AI-Powered distribution & intelligence platform.

HOW IT WORKS

Transforming data into action with three essential layers

The power of AMP

AMP Screenshot

AMP’s proprietary algorithms apply machine learning to drive intelligent distribution.

Now asset managers can make actionable decisions to deploy resources more effectively across their channels.

Experience AMP today.

 

Thinking about powering up your distribution with AI?

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Questions?

Can AI help asset managers align their team's activity with business goals?

Yes. TIFIN AMP’s Sales Intelligence Hub* is initiative-based, meaning Asset Management leadership creates goals-based opportunities that are deployed to the field with the click of a button. Launching a new suite of ETFs, or trying to carve out a larger share in Fixed Income? Create an initiative that sends prospects straight to your sales team’s Opportunity Inbox.

Can AI help asset managers find new financial advisor clients?

Yes. Unifying competitive data with marketing automation activity, TIFIN AMP scores and prioritizes advisors who can purchase an Asset Manager’s products but haven’t yet taken the leap. Leverage AMP to refine your funnel and identify segments who are ready for wholesaler outreach.

How can asset managers use AI to improve distribution efficiency?

AI helps asset managers optimize distribution by unifying data, automating insights, and delivering real-time intelligence to sales teams. This reduces time spent on manual data analysis and enables more targeted, high-impact advisor engagement.

What are the biggest challenges asset managers face in distribution today?

Many asset managers struggle with fragmented data, inefficient sales processes, and low adoption of intelligence tools. AMP solves these challenges by transforming raw data into actionable insights, helping sales and distribution teams deploy smarter strategies.

Why do distribution teams need a scalable intelligence platform?

Traditional data platforms look backward, making it difficult to act on insights in real time. A scalable AI-powered platform like AMP continuously processes data, delivering forward-looking recommendations that help teams engage advisors more effectively.

How does AI improve financial advisor engagement for wholesalers?


AI personalizes outreach by analyzing advisor behaviors, preferences, and engagement history. This enables wholesalers to provide timely, relevant insights and product recommendations, leading to stronger relationships and increased sales.