Magnifi by TIFIN brings direct indexing to individual investors and announces managed portfolios based on indexes designed by Morningstar

TIFIN, a fintech platform using artificial intelligence and investment driven personalization to shape the future of investor experiences, announced today that its subsidiary, Magnifi, the world’s first natural-language-powered (NLP) investment marketplace, now offers portfolios of innovation stocks based on indexes designed by Morningstar, a leading provider of independent investment research, to empower investors with institutional style portfolios but without ETF or mutual fund wrappers that add additional expenses. With this new offering, Magnifi brings direct indexing directly to individual investors and enables a broad group of investors to access the skills of institutional experts.
TIFIN Announces Magnifi Reaches 10 Million Search Results and Adds Direct Brokerage Capabilities to its Natural-Language-Powered Investment Marketplace; Cathie Wood joins TIFIN’s Board of Directors

TIFIN, a fintech platform shaping the future of investor experiences, announced today that its subsidiary, Magnifi, the world’s first natural-language-powered (NLP) investment marketplace has reached 10 million searches and introduced brokerage services that allow its users to invest without any direct commissions. Magnifi is also announcing that it does not resell order flow for any indirect charges to its users and aims to become the platform for investors, not traders.
TIFIN also announced that Cathie Wood, the CEO of ARK Investment Management LLC (“ARK”), will be joining the TIFIN Board of Directors.
Broadridge to Distribute TIFIN’s Suite of Wealth Management Solutions, Accelerating Growth for Financial Advisors

Broadridge will integrate with and provide distribution for TIFIN solutions including Positivly, Magnifi, Louise, and Totum, each of which addresses friction in the wealth tech industry. The first product to be distributed through Broadridge is Positivly, an advice personalization platform that enables advisors to tailor proposals and portfolios to each client’s unique and holistic financial personality. Advisors will benefit from accelerated practice growth, as they attract and retain more investors who value personalization, instead of one-size-fits-all portfolios. Positivly will be available alongside Broadridge’s premium digital marketing offering including websites and personalized digital content.
THE TIFIN GROUP Launches New Fintech Platform to Reshape Financial Media

The TIFIN GROUP, a fintech platform with over ten active operating companies for the asset and wealth management industry, announced the launch of FinancialAnswers.io.
FinancialAnswers.io is a new type of fintech platform that aims to transform financial media through the addition of data science and actionable fintech tools. FinancialAnswers.io is being launched with the acquisition of The Adam Mesh Trading Group. AMTG is a publisher of more than 25 financial education and investing newsletters and courses since 2006, with more than 11,000 paying subscribers and over 1 million registered users. Adam Mesh will continue to lead AMTG while also joining as a partner at financialanswers.io. Terms of the deal were not disclosed.
Magnifi to Introduce New Technology to Discover Investments in Collaboration with the New York Stock Exchange

Magnifi, a TIFIN GROUP company, and the world’s first natural-language powered investment marketplace announced today the deployment of its interactive search technology in collaboration with the New York Stock Exchange (NYSE), the world’s largest stock exchange. With the Investment Portal, investors can now access Magnifi’s natural language-based search wherever they find content related to investing, using it to discover NYSE-listed ETFs that meet any of their investment needs or preferences in a way not possible before.
THE TIFIN GROUP Closes Series B Round with J.P. Morgan, Morningstar & Broadridge as Strategic Partners

Series B raises an additional $22.3 million to fund platform expansion and further the mission of reshaping investment experiences; comes on the heels of J.P. Morgan’s acquisition of its operating company, 55ip, and a series A of $22 million in Q4 2020.
THE TIFIN GROUP Invests in Senior Talent as Part of its Strategic Expansion

THE TIFIN GROUP announced the addition of three senior leaders from the financial services industry as operating partners. These hires include: Ian Rosen, Steven Schraibman, and
Erez Yereslove.
THE TIFIN GROUP Announces Acquisitions in Risk Profiling and Financial Planning to Further Expand Their Fintech Platform

THE TIFIN GROUP, a holding company with nine fintech companies for the asset and the wealth management industry, today announced the acquisitions of a risk profiling company, Totum Risk and a personal financial planning offering, myFinancialAnswers. TIFIN acquired the assets of both these companies to accelerate the launch of its own risk and financial planning solutions.